To plan and develop the complete online presence of the company. The website was an important communication tool as it needs to showcase how the company and their work methodology is different from its competitors.
The company’s work Process was made into an interactive tree which helped the users walk through its various steps which ultimately helped in conversions.
All the services offered were listed out and adequately optimized for the extremely competitive search marketing space of mortgages, in due course top ranking were achieved and improved the number of organic leads to the company which continue till this day.
PPC and Direct Marketing campaigns were also run which helped the company’s visibility and overall quality of leads received.